MASTER IN BUSINESS ANALYTICS FOR TRANSFORMATION (MBAT) 

Intake
April 2025

Location
Africa Business School campus, UM6P, Rabat
& UM6P Campus, Benguerir

Format
– In person
– 22 modules of 2 days

Duration
Master: 18 months
Certificate: 6 months

Target
– Business analysts and consultants
– Managers
– Tech-entrepreneurs
– Technologists

Language
English

Embark on a transformative journey: Making Data Accessible to Everyone 

At Africa Business School, we believe that despite technical challenges, learning to utilize data, analytics, and AI is achievable for everyone.  

Our Master in Business Analytics for Transformation program is designed to make analytics accessible, even for those without a strong technical background.  

WHY AN EXECUTIVE MASTER IN BUSINESS ANALYTICS FOR TRANSFORMATION ?

bullet  Understand Data Essentials
bullet  Data Driven Decision-Making
bullet  Empower with Basic Analytics Tools
bullet  Improve your skills & Uncover Business Opportunities with Advanced Analytics

THIS PROGRAM IS DESIGNED FOR:

bullet  Business analysts and consultants 
bullet  Professionals with management responsibilities 
bullet  Tech-entrepreneurs 

We welcome candidates with diverse academic and professional backgrounds who are eager to deepen their understanding of data analytics, drive strategic decision-making and leverage analytics for innovation in the evolving business landscape. 

PROGRAM STRUCTURE

The Master in Business Analytics for Transformation is structured in 3 certificates.

You can either apply for the whole diploma or only for one certificate:

Certificate 1

SEMESTER 1: GET SOLID BASIS

bullet Math refresher Optional
bullet Algorithmic, data manipulation & basic
statistics in Python
bullet Descriptive analytics & Communication with
data
bullet Predictive analytics & Machine learning
(Focus statistics)*
bullet Predictive analytics & Machine learning
((Focus ML)*
bullet Change & leadership (1)
bullet Prescriptive Analytics : Optimization (1)*
bullet Prescriptive Analytics : Optimization (2)*
bullet Supply-chain/Operations analytics

Certificate 2

SEMESTER 2: LEVERAGE MODELS TO NAVIGATE ONTO A VUCA WORLD

bullet  Revenue Management and Pricing Analytics
bullet  Prescriptive analytics : Simulation
bullet  Economics of pricing
bullet  Risk in decision making / Decisions-making
under uncertainty
bullet  Risk management through financial
instruments
bullet  Deep learning
bullet Corportate Finance / Business models &
valuation
bullet Change & leadership (2)

Certificate 3

SEMESTER 3 : OPEN PERSPECTIVES

bullet Analytics in action- Digital transformation
bullet GenAI
bullet Apply text analytics to digital communication,
social medial & HR analytics / Comm &
people Analytics
bullet Advanced algorithmics tools (Blockchain,
crypto, cloud,…)
bullet Strategy: Competing through data &
analytics
bullet Industry X.0 & sustainability (1*)
bullet Analytics for Health care (2*)
bullet Analytics for bank and insurance (3*)
bullet Change & leadership (3)

PEDAGOGICAL TEAM

Our faculty members are highly experienced in research and executive training. They bring a diverse set of expertise from their experience with leading international organizations and universities.

DEGREE

  • 3 certificates 
  • 2 years for the diploma “Executive degree in Business Transformation”

LEARN MORE ABOUT THE PROGRAM